Google Search Console will let the Performance report filter by more than one country at a time

A team that sells in a dozen European markets no longer needs to screenshot two countries at a time to show combined Google Search traffic. Google Search Central announced on LinkedIn on 6 October that Search Console's Performance report filters are updating so a single filtered view can combine several countries and several devices.

"Today we're updating the Search Console performance report filters to make it easier for you to analyze traffic patterns across different countries and devices," Google Search Central wrote on LinkedIn, in a line Search Engine Journal's Matt G. Southern quoted in his writeup on 6 October. "If you operate in multiple countries, you can now view their combined Google Search traffic."

What changed, and what did not

The old Country filter accepted one country at a time. To see two countries together, a reader had to use the Compare tab, which Google's own help page describes as limited to two items and shows a Difference column between them. Only one such comparison could be made at a time. On the day of the announcement, that two-item compare rule was still listed on the help page, so the Compare tab has not changed yet; the Filter tab is the one that now takes several values.

Google's screenshot in the announcement shows a Filter and a Compare tab with three countries checkboxed on the Filter tab. The post also says devices are affected, but the screenshot does not show the Device filter and the LinkedIn post does not specify what the Device change looks like.

Search Engine Journal says the update is rolling out and the post does not promise it reaches all properties at once, so some accounts will see it before others.

What a team gets to stop doing

Multi-country reporting in Search Console has been slow work for anyone selling across a region. A UK operator with EU markets, or a brand with a split between North America and Latin America, could already match on queries and pages with several values at once, including regular expressions, but could not do the same on countries. The old method was to repeat the Country filter one country at a time, export each slice, and add the numbers together in a sheet. Teams using Looker Studio often rebuilt the chart from the GSC API instead of using the Compare tab's two-item limit.

The 6 October change means the filter can now hold the entire group as one line in the chart and the tables, with no sheet work. For an SEO watching an AI Overview or an AI Mode query share across a region, that line is also easier to compare against totals from the same account's other filters.

Nothing in the announcement talks about what the device-side change looks like, so a team that reports mobile and desktop separately should check Search Console directly rather than trust the Devices filter has been expanded in the same way.

Source

Google Search Console Lets You Filter By Multiple Countries, by Matt G. Southern at Search Engine Journal, 6 October 2026, quoting the Google Search Central LinkedIn announcement from the same day.